It Could Be Franky is the electro-pop moniker of Danielle Hamel whose brand of pop is influenced by avant-garde minimalism and has been described by fans as manic synth-pop. Her first two albums, Your Friends Don’t Buy It At All and We All Know How This Will End, each earned her an ECMA nomination for Electronic Artist of the Year in 2017 and 2020, and she was named MusicNL’s 2019 Pop Artist of the Year. Her third album, Edena, shows her solidifying a more confident, bombastic, quirky, and sometimes dark, pop aesthetic.
“Better is a song about that moment in a relationship when you realize you can’t be all things to each other. You can lean on each other but you come to realize it is healthier to have a network of friends that you can turn to so you can access all of your interests, your personality, and overall well-being”. – Danielle Hamel